INTELLECTUAL PROPERTY RIGHTS VIOLATION IN VARIOUS ONLINEBUSINESS MODELS: A THOROUGH ANALYSIS

Abstract

The paper studies the violation of intellectual property (IP) rights within
different online business models through a research that utilizes a comprehensive approach,
including an introduction, methodology, online business model analyses, common IP
infringements, as well as in depth exploration of most impactful legal battles Viacom v.
YouTube, A&M Records v. Napster, and Apple v. Samsung. The analysis extends to the
challenges faced in enforcing IP rights, detailing main challenges and key aspects.
Additionally, the paper delves into legal responses and countermeasures, ranging from cease
and desist letters to criminal prosecution, outlining enforcement mechanisms like WTO TRIPS
and DMCA notices. Lastly, it delves into the future landscape of intellectual property (IP) rights
in online business models and discusses various emerging trends.