MAKKI, Ali. COMPREHENDING AND CONSUMER ENGAGEMENT IN VIRTUAL BRANDCOMMUNITIES. E-Journal VFU, [S. l.], n. 21, p. 93–103, 2025. DOI: 10.53606/evfu.21.93-103. Disponível em: https://ejournal.vfu.bg/index.php/vfu/article/view/87. Acesso em: 17 may. 2025.